Author: Kelly Schwarze

Hiring out for commercial camera crew services can be a daunting task for any corporate marketing team. Video production inherently demands a significant financial investment. Furthermore, the underlying technology changes so fast that it routinely makes people dizzy. The sheer volume of technical production jargon can easily confuse even the biggest gear nerds. As the…

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Developing a structured animation studio production workflow has not been an easy task for our team. In fact, I have spent the last five and a half years developing a highly customized system. This proprietary pipeline will easily do creative circles around most major Hollywood studios. Now, the reason why I write this statement is…

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Running a commercial post production house over the last 25 years has given me an amazing view of society. As a production company owner, I have watched the absolute ebb and flow of our industry. For example, I have watched how society shifts in advertising. I have also seen how humans express themselves on a…

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Partnering with an insured, fully licensed commercial media production house completely eliminates the logistical and legal headaches that typically derail out-of-state advertising campaigns. A few years back, I had an out-of-town client reach out looking to produce a commercial here in Las Vegas. They had absolutely zero experience producing content on the Strip. Instead, they…

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Navigating the logistics of a local film crew hire can feel incredibly daunting. This is especially true when you step into a market that you do not typically operate in. Not all production agencies or freelancers are created equal. Finding the right fit requires looking past a portfolio. When you need to scale up a…

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Video content marketing secrets often separate the corporate brands that dominate digital media from the companies that waste thousands of dollars on unwatched promotional material. At Indie Film Factory, our unique path from gritty independent filmmaking to high-end corporate storytelling has taught us that successful campaigns never rely on random luck. When business owners and…

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