Author: Kelly Schwarze

AI Filmmaking has been one of the most discussed topics in the entertainment industry over the last two years, ever since GPT and Sora began releasing their learning models to the world. Every filmmaker has faced a critical question: Is AI Filmmaking our greatest tool or our biggest threat? Now, before I get into this, I…

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Filmmaking Tool Kit: Building Your Path as a Creative This post is about having a filmmaking tool kit, but before I go into that, I wanted to share a little about my journey.  I’ve been making movies for nearly 23 years. It all started shortly after high school when I filmed with my friends on…

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Filming video testimonials can be one of the most effective ways to build authenticity with your video marketing. Nothing resonates more than authentic praise from actual clients who’ve benefited from your product or service. But let’s face it: a poorly planned testimonial shoot can turn into an editing nightmare faster than you can say, “Where’s my coffee?”…

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Directing Actors for Your Videos or Films Matters Big Time Picture this: You’re at a local film screening, excited to support a fellow filmmaker. The lights dim, and the first scene begins. But something feels off. The actors—unknown faces—deliver stiff, uninspired performances. But instead of being captivated by the story or plot, you’re looking at your…

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New Year, New Vision: 2025 Video Marketing Goals to Elevate Your Brand It’s 2025—time to hit the reset button and set bold new video marketing goals for your business! Whether you’re ready to step up your social media game, finally showcase those glowing client testimonials, or push the creative boundaries of your brand, this year is…

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A movie studio in Las Vegas? Sony or Warner Bros. Discovery? As I’m sure you’ve heard the rumors, Hollywood has its sights on the Silver State. And who can blame them? I know I’m biased, but Nevada is one of the best places to create entertainment. I’ve made several films here! Okay, I digress.  For those who…

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